The Scoop

Is this the official logo for Melodifestivalen 2018?

Last month, SVT revealed that there would be no changes to Sweden’s Melodifestivalen Eurovision selection format for 2018. Therefore, 28 songs will compete in four heats with 12 eventually reaching the grand final. As has been the case since 2013, the final will be hosted in Stockholm’s Friends Arena. Last week, Friends Arena issued the latest edition of their newsletter and may just have revealed the logo for Melodifestivalen 2018.

Going blue in 2018?

The image featured at the top of this article was present in the latest Friends Arena newsletter. It would make perfect sense for this to be the official 2018 logo. In 2016, SVT revamped the generic Melodifestivalen logo for the third time. That year, it was presented with a pink background theme. In 2017, the logo was accompanied by a dark purple colour scheme. You can check out the official compilation CD covers below to see the previous two logos in action. Therefore, going blue in 2018 seems like a likely choice!


The first Melodifestivalen 2018 act isn’t too far away

Nevertheless, while we await official confirmation that this is the 2018 theme art, we are closing in on the selection of the 2018 competition’s first artist. As has been the case since 2012, the winning artist of Svensktoppen nästa will be granted a place at the following year’s Melodifestivalen. This competition, now renamed P4 Nästa after the radio station that organises it, will take place in Linköping on August 26th. So far, Terese Fredenwall and Smilo were the most successful of these acts at Melodifestivalen. They both achieved fifth place in their respective heats in 2013 and 2016 respectively.

What do you think of the potential theme art for Melodifestivalen 2018? In addition, which artists would you like to see compete? Let us know in the comments below!


Ryan Cobb

My first memory of watching the Eurovision Song Contest was back in 2001 and, over the years, my passion and enthusiasm for the contest has very much turned into an obsession. I adore music and I love geography, so this contest is a natural fit for me. If la la loving Eurovision was a crime, I'd certainly be a criminal!

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