The Scoop

Saara Aalto swaps Sony for Warner with music announcement on November 8th!

It’s been a busy week for Saara Aalto, twice runner-up in the Finnish national selection for Eurovision as well as taking the silver medal in last year’s season of The X Factor UK. Saara has revealed that she has quit the recording contract she signed with Sony following the conclusion of last year’s The X Factor. However, she has now signed a global deal with Warner. Now, she is preparing for the release of new music!

“A big theatrical artist”

A couple of days ago, Saara revealed exclusively to The Sun that she had left her contract at Sony, the company that Simon Cowell’s Syco label is a part of. Instead, she felt her destiny was with the Warner Music Group who are keen to embrace Saara’s theatrical side in her music and performance.

“I was honoured I was signed to Sony. But later I felt like they weren’t the right team. When I met the people at Warner they were very excited about my style and making me into this big theatrical artist.”

Still part of the Sony family

Nevertheless, Saara insists there is no “bad blood” between her, Simon Cowell and Sony. “I’m doing X Factor Finland, so I’m still part of the Sony family.” Of course, Saara is referring to the very exciting news that she will be on the judging panel for next year’s relaunch of The X Factor Suomi. Saara explained her record label move, as well as show us her talent for languages which we all know and love during an interview with Christine Lampard on ITV talk show Lorraine.

A special music announcement is on its way!

Indeed, she was so excited to be singing Let It Go on Lorraine that she forgot to make one very important announcement! Thankfully, Saara later posted that very announcement on Facebook. In less than two weeks time, Saara has a very special music announcement for us. A new single? A new album? Perhaps a new music video? We can’t wait to find out!
Furthermore, on the same day, Saara will launch her brand new documentary that she has filmed for Finnish broadcaster YLE!
Are you excited for Saara’s upcoming announcement? Furthermore, do you think she made the right choice to leave Sony for Warner? Let us know in the comments below!

Ryan Cobb

My first memory of watching the Eurovision Song Contest was back in 2001 and, over the years, my passion and enthusiasm for the contest has very much turned into an obsession. I adore music and I love geography, so this contest is a natural fit for me. If la la loving Eurovision was a crime, I'd certainly be a criminal!

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