Last Saturday the second semi-final of Melodifestivalen 2018 took place in Gothenburg. Seven new acts took part. Samir & Victor and LIAMOO made it to the final in Stockholm. SVT now reports that the viewing figures are down by 400k people compared to the first semi-final. What is the reason? The participants? Olympics?
No need to worry in Sweden
During the Olympics, these TV ratings are normal for the Swedish pre-selection show. In 2010 Peter Jöback made sure to perform before a famous race took place at the Olympics in fear, that many people would not watch his performance.
Provisional viewing figure for #Melfest drops this week to 2.916.000. Web and on-demand viewers, radio listeners etc. not included. The figure is slightly higher than the corresponding one from the Olympic season in 2010 but slightly lower than in 2014.
The Olympics will last till all semi-finals are done. After that, we will see what the second chance and the final show will achieve.
The next semi-final of Melodifestivalen 2018 will take place in Malmö on Saturday. We’ll bring you closer to the show this time. Stay tuned to see, what we have planned for you.
Who is your favorite so far in Melfest? Or is your favorite artist still to come? Let us know in the comments below or on social media @ESCXTRA.