Netta to release follow-up to ‘Toy’ next month!

The wait for the follow-up to "Toy" is [almost] finally over!

Originally stated for release “late summer” 2018, the long-awaited follow-up to Netta’s Eurovision-winning anthem will be released February 1st! A relatively-unknown singer prior to her appearance on ‘Rising Star’, “Toy” made quite the splash for a debut. After months of teasing and waiting, her second single, titled “Basasa Sababa”, will be released next month.

According to Israel Hayom, “Basasa Sababa” has been co-composed by Netta alongside Stav Beger, Avshalom Ariel, both of whom worked on “Toy”. Despite the title, the single is in English, most likely to capitalise on Netta’s growing international fanbase. As such, February 1st is penned as the global release date for the song. It is unknown if it is the “real party song” she teased in an earlier interview.

Israel Hayom also confirmed that the music video has already been filmed, in Kyiv, Ukraine. The video was directed by Roy Raz, who allegedly makes a cameo in the video itself alongside his directorial role.

Netta’s post-contest achievements

As if Netta’s Eurovision victory didn’t build enough pressure, “Basasa Sababa” will be following-up from one of the most successful Eurovision-winning songs ever. To date, the video has achieved over 100 million views on YouTube, breaking the pre-existing record.

Since snatching the trophy in Lisbon back in May last year, Netta has barely had time to breathe, let alone release a new single. Off the back of the success of “Toy”, Netta completed a European tour, featured on the latest edition of the ‘Just Dance’ video game and even took over Times Square during last year’s Israel Day Parade!

Although success at Eurovision doesn’t always translate into international success, it has for the eccentric 25-year-old star! Following appearances on The Today Show and Billboard, Toy topped the US Dance Charts. But the international recognition didn’t stop there; Netta also appeared on Good Morning Britain and “Toy” was even featured on a viral video from Uganda’s The Spoon Youth crew!

Will “Basasa Sababa” live up to the success of “Toy”? Only time will tell. In the meantime, be sure to follow @ESCXtra on Twitter and like our Facebook page.

Costa Christou

Ever since I saw Helena Paparizou's triumph at Eurovision in 2005 (at the tender age of 6), I have been crazy about Eurovision. From the regional native language bops and shrieky female-led balladry to the sophisticated avant garde pop songs and chart-friendly EDM, I love everything about this cultural phenomenon. I'm currently working as a Delivery Manager in a software development team.

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