Sergey Lazarev releases music video for “Lovi”

Protect love and never let go if you love...

Following his Eurovision success with “Scream”, Sergey released his brand new single “Lovi” (eng.: Catch) some weeks ago. We already featured the song in our weekly New Music Friday. Sergey now released the music video for his latest song. The video already reached almost half a million views in just two days and is on the way to become a hit!

Catchy follow-up single with an 80’s vibe!

On the Eurovision stage he performed his serious power ballad “Scream” with the perfect vocals he always nails. His new single “Lovi” is completely different from that. The video sees Sergey mostly alone in Miami. Even though there are many people, he’s alone.

To the video he wrote:

The story of a man who found and lost his love in the city of neon lights … Each time he returns there, he does not lose hope of seeing her again …

It turned out an incredibly atmospheric and lively video! Out of trend for trash and humor! I decided to show Miami not cheerful and carefree, but a little sad and lonely. Nothing pleases – if there is no love. Protect love and never let go if you love

What do you think of the music video? Let us know in the comments below!

Watch the music video for “Lovi” here:

Dominik Rössing

Hey, I'm Dominik from Germany. Watched my first Eurovision in 2003 and I was in love right away! Attended my first contest in 2011 and every contest since 2013. The same happened with Melodifestivalen. Started watching in 2006 and been to every final since 2017 and try to make it to at least one heat each year, too. After all, Melodifestivalen is the real deal ♥

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