The Scoop

Netta to make US debut with ‘TODAY Show’ performance

The start of a massive US push

Since her victory in May, Netta has seen her winning entry ‘TOY’ top charts across Europe. But now the song is ready to hit a new market as Netta’s team prepare to hit stateside.

Performance on hit US breakfast show confirmed

This morning, Netta confirmed on her Twitter account that she would perform her single on NBC’s Today Show,  the leading US morning breakfast show.

Netta will perform on Tuesday 24th July, on whats set to be the start of a US promotional push.
This isn’t the first time a Eurovision winner has caught the attention of US TV chiefs. In 2017, Salvador Sobral received an invitation to appear on The Tonight Show with Jimmy Fallon.  Although eager to accept the invite, Salvador was unable to attend the recording due to poor health.
Since 2016, The grand final of the Eurovision Song Contest has been broadcast live to US audiences via Logo TV.  The show was commentated by Ross Mathews and RuPaul’s Drag Race star,  Shangela.

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